Kerrang

Iwill investigate the two magazines, kerrang and pop of the pops, both of them having contrasting ideologys.
KERRANG!

The history
The publication commenced on the 6th June 1981
It was originally a monthly magazine, then it changed to fortnightly and eventually became weekly.
During the 1980s and early 1990s the magazines included many thrash and glam metal acts on the cover but then later discarded them when grunge acts such as nirvana to rose to fame.

Content

Features and Regulars The magazine includes things that they know the readers will be interested in like gig reviews, posters and competitions. The bands they choose to feature are genres they know the audience will enjoy listening to and reading about.

 

Language

They’re a rock music magazine so they won’t do a feature about Abba for example. Language Choices. There is a lot of slang terms and colloquial languageused in the articles, this helps relate to the youthaudience and keeps the text light and fun to read.There are often quotes used from artists for theirfans and words like ‘raucous’ and ‘dirty’ are used toconvey the rock and roll theme of the magazine.

 

How are social groups represented

the mission statment of Kerrang! suggest that theywill ensure that we are constantly appealing to our spectrum of readers. From the younger teenage readers who are more open to different genres of rock music – from emo to thrash etc, to the readers who respect Kerrang!

 

House style

 Main Images The photos used in the magazine are carefully selected to appeal to the target audience. The images are very posed, usually with dark colours and sometimes humorous. The images appeal to the audience because they’re bands they enjoy listening to, styled to seem dangerous or comical.

 
Typical Reader